We’re working with our friends at Kickstarter to make Film Fest 2014 an experience you can enjoy from wherever you are, all summer long. This year’s Film Fest features excerpts from animations, short films, documentaries, and more, all funded on Kickstarter. If you can’t make it to a screening in Brooklyn, Los Angeles, or London, you can still watch the entire program online, powered by VHX.
When you buy video via VHX, it’s yours to watch as many times as you want, whenever you want, forever — on whatever device. To watch on your big-screen TV, you can just download the file from VHX to your computer and transfer to a smart TV, Apple TV, or XBox via thumb drive.
But now, if you’ve got a Chromecast, it’s even easier — Rock our new Chromecast integration to stream directly to the big(ger) screen. Literally two clicks! Check out the easy setup over at support.vhx.tv.
you know it’s a good feature when it showcases This American Life.
Introducing: The Dev Blog
Tech enthusiasts, this blog’s for you: Check out our fresh new Development Blog, where we’re talking about the tech behind VHX.
Like we said when we launched VHX /Stats, we’re all for transparency and knowledge-sharing, and we hope dishing about our process stirs up an exchange of ideas in the dev community.
We’re kicking off by delving into the architecture behind our API, introducing you to our rad dev team — first up, Flatiron School alum Sagar Shah — and sharing notes on our most recent Hack Day (next one’s June 6). Check it all out at dev.vhx.tv and sign up there for email updates!
Check out the VHX Dev Blog!
MEET OUR FIRST FILMMAKER AMBASSADOR
Hi! I’m Lisanne Pajot. I’m a filmmaker, distribution consultant, and now part of the VHX team!
Along with my producing partner, James Swirsky, I made the Sundance award-winning documentary Indie Game: The Movie. We did some innovative things with audience building & distribution, and wrote about some of our strategy in a five-part case study on our website.
VHX was a big part of our initial release, and continues to be a big part the film’s digital life online, so I am thrilled to be a filmmaker ambassador at VHX. I work with filmmakers and distributors to help them become better publishers and marketers of their work online.
We’re big believers in transparency and knowledge-sharing, and it’s time to put our
moneyrevenue stats where our mouth is. Today we’re launching VHX Stats, which will update daily, so you can watch the market grow as more people sell films and video content directly to fans.
The numbers that we’re putting out into the world so far are:
- Number of titles for sale
- VHX total gross revenue
- Number of total transactions
- Number of customers who’ve bought more than one title from VHX (something we want to improve)
- Sales by geographic region
Sell your film from one website, worldwide – even if you have multiple distributors in different countries. We’ll handle splitting up the payouts.
Today we’re launching support for splitting revenue between multiple distribution partners. Why? Because publishers should sell their work everywhere: more than half of all sales on the VHX platform come from outside the US, and films with worldwide distribution perform the best. Even though traditional film distribution deals are still built around specific countries, the Internet is global, and your audience-building efforts should be global too.
Here’s how it works: Instead of carving out rights or dealing with holdbacks so you can sell from your own website, include your distributors as partners within your VHX dashboard. Tell us who you’re working with, what the split should be, and whether it’s tied to geography. VHX keeps track of the location from each sale, and ensures that each partner receives their fair share. Everybody gets a monthly statement, and earnings are paid out via direct deposit or PayPal.
Publishers get worldwide availability for their work, and all the data to go along with it. Distributors get a new channel of access to their audience. Fans get an easy, streamlined purchase experience, no matter where they live. And no more painful “Unavailable In Your Country” message.
This feature is still in private beta, so sign up and get in touch with us to get started.
Kevin Spacey’s take on the future of distribution is hugely inspiring and validating for us and all creators. We’re proud to help make this dream a reality for Spacey’s self-distributed film NOW: in the Wings on a World Stage. It’s now available for purchase and powered by VHX.
Give people what they want, when they want it, in the form they want it in, at a reasonable price and they’ll more likely pay for it rather than steal it. -Kevin Spacey
Introducing Pay What You Want
Your work is great, obviously. That’s why people want to buy it. But did you know that your content might be so unbelievably fantastic that people actually want to pay more than what you charge? Turns out, they do!
Now VHX audiences have the ability to show their love with our new feature: Pay What You Want.
We’ve found that a third of customers choose to pay more than the purchase price when given the option, so give them that option! Sites typically see an increase of 18% in overall revenue, all because their audience wants to support their work. And if your content is connected to a social issue or charity, customers are likely to give even more.
It’s as easy as setting a base price for your packages and clicking a button. Price your content the right way, then let your audience’s generosity take over!